ITConversations Podcast Ad on eBay - The RSS Blog
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Copyright 2003-5 Randy Charles Morin
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Wed, 12 Apr 2006 18:44:41 GMT
ITConversations Podcast Ad on eBay
Andrew Grumet: IT Conversations is auctioning a month of advertising on Tech Nation. [click here for eBay link]
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I'm very interested in how this will go. From a business perspective, $12,000 isn't that much, but the posting on eBay is really poorly done. The supplied metrics lack quantifiers (140,000 listeners per what? Week? Show?) which makes me (likely very wrongly) think that someone's trying to pull a fast one.

Vague metrics do NOT inspire confidence.
I think they wanted to do something interesting, but lacked follow thru. The starting bid basically prohibits anybody from bidding it up and building bid momentum. Never-the-less, it's a great idea.

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